Using Security Cameras For Consumer Feedback

 Thinking aloud, I’m wondering if retail stores could use security cameras for other business purposes besides their security needs. If this is permissible, retailers could learn a lot by just watching shoppers interact in the store. Watch their demeanor or non-verbal communication as they peruse the store. If retailers are interested, feedback on the shopping experience could be valuable data on what’s working as well as areas for improvement.

Feedback image from enterpriseinnovation.net

 

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